Saturday, 27 March 2010
The Viral Factory "Earth Hour Countdown" (WWF Hot Chip 2010)
I made it just in time. "In support of this year's Earth Hour happening, the 27th of this week, the WWF (World Wildlife Fund, not wrestling:) has teamed up with Hot Chip and The Viral Factory to release an animation video that's controlled by the light your webcam detects in your room. Don't have a cam, well, you can also toggle a fake virtual switch to see the difference. Point is, one hour, this Saturday, spread the word." What you get on the YouTube version is a cheery, athletic guy making his merry way over a series of obstacles; try the webcam controlled link and you obtain a different view entirely. Fun and, as I have just discovered, it works. And I've spread the word.